CV Assistant Category Manager

Resume built for oil and gas job opportunities by a jobseeker with experience in Assistant Category Manager - would you like to offer this candidate a job/contract employment?

CV/Resume ID no.: 75756
Last Updated: Monday, September 3, 2007

To whom it may concern

I would like to apply for a position within your organization. I view it as an invaluable opportunity to add value to your organization, further develop my international working skills and develop a continuous improvement in my strategic thinking.

Currently, I work for Petro-Canada, which is the largest oil company in Canada. It has a highly diverse work force and continues to rank as one of the fastest growing and most improved oil company in the industry. They continuously teach and improve employee skills with strategic courses and computer programs.

So why apply to your organization? Having grown up in Dubai, I have a great understanding and appreciation of the region’s culture and diversity. I was educated and culturally taught in Europe and the USA. In 1996 I moved to Canada to support my parents in a business venture. While in Canada, I was successful at being hired with one of the top oil companies in Canada.

I believe it is time for me to return to my roots including either relocating to Dubai or Europe. Upon review of my resume, I believe you will see that my past accomplishments would add value to your organization not only from my international experience but also my cultural diversification. I look forward to the opportunity to meet with you to further discuss my qualifications and career objectives.

Thank you in advance for your consideration

January 2005 – Present Toronto, Canada
Petro-Canada Downstream - Retail
Assistant Category Manager
July 2007 – Present
Beverages, Packaged Soft Drinks, Alcohol, Salty Snacks, Dairy
January 2005 – July 2007
Automotive, Olympics, Publications, Health & Beauty, Hwy Collectibles, Petro Pass, Grocery, Social Expressions & Seasonal

• Instrumental in the strategic creation, management and merchandising of National Category programs, promotions and planograms for 1600 retail sites across Canada
• Instrumental in the strategic creation and launch of a national Olympic collectible coin and circulation coin program in partnership with the Royal Canadian Mint and key Petro-Canada stakeholders to leverage our national partnership with the Olympics.
• Part of a team that strategically created Petro-Canada’s highway and Travel Stop retail sites including using branding and key store functions
• Worked closely and our PR agency and advertising department to implement promotional campaigns and on various media events
• Managed Distributions of products on all categories to all 1600 retail sites across Canada
• Negotiated costs and products on all monthly promotions for 1600 retail sites
• Designed product planograms to ensure product service offerings are positioned to maximize profitable values
• Performed analysis of competitive promotions, pricing and product positioning together with Petro-Canada’s own category expectations and performance
• Developed yearly category plans and business cases for all major programs and promotional campaigns
• Assisted with the development of category specific strategic goals, direction and recommendations
• Developed and presented programs to senior management and national field sales force to build strategic awareness of categories and programs
• Responsible for the creation of communications for all programs and promotions to enable the national field selling force and retail sites to execute programs successfully end to end
• Assisted with all contract negotiations with all Category vendors
• Set up and managed all product tests to ensure the products scanned at the pay point correctly , were priced right and positioned to maximize value in all 1600 retail sites
• Regular travel to all markets to identify issues and opportunities for each specific market so that continuous improvements on my categories were maintained
• Developed site specific surveys to identify areas of improvement for existing and new programs
• Regularly spent time with national field sales force to build knowledge/awareness of categories and programs to ensure proper execution at site level
• Created programs and processes aimed at improving the quality of service by reviewing guest perception research and examining better approaches to meet expectation

February 2004 – January 2005 Toronto, Canada
Petro-Canada Downstream - Retail
Supply and Logistics Coordinator

• Acted as key liaison between Petro Canada and their Wholesale Distributors
• Designed and implemented a promotional planner tool for the Wholesale Distributors. This innovation resulted in improved fill rates and cost savings for both Petro-Canada and the Wholesale Distributors.
• Eliminated low value added work by designing and implementing a new product listing form which enabled the Wholesale Distributors to accurately set up skus
• Implemented a regular review with Category Managers of dead/Slow inventory at the Wholesale Distributors. Was instrumental in developing strategies to move out remaining inventory which reduced product write off costs
• Created monthly reports and analysis required for Petro-Canada and the Wholesale Distributors including performance scorecards
• Reviewed all new product listing requests to ensure all information required to list the product was accurately provided to the Wholesale Distributors including future product forecasts and product delists
• Implemented a monthly promotional inventory review with Wholesale Distributor three weeks prior to start of any promotional period to ensure adequate supply of promotional products to 1600 retail sites and that they were set up correctly in the ODBMS computer system. This process supported flawless execution at site level.
• Held monthly conference calls with our Wholesale Distributors to identify upcoming opportunities and issues
• Strategically created all Wholesale Distributor related communication to the national field selling force and 1600 retail sites
• Weekly review of product not shipped by Wholesale Distributors to ensure that issues are resolved and their fill rate commitments were maintained
• Assisted with all contract negotiations and performed all analysis required.
• Resolved all other day to day issues between Petro-Canada and the Wholesale Distributors


February 1998 – February 2004 Toronto, Canada
Karrys Wholesale Distributors
Key Account Coordinator
Imperial oil (Esso), Canadian Tire, Sunoco, Ultramar, Husky, Pioneer Petroleum

• Managed distribution of product to all retail sites across Ontario
• Responsible for set up and management of regular and promotional pricing structure
• Created all monthly reports and performed analysis
• Responsible for set up and management of rebate programs
• Responsible for internal and external communications for all accounts
• Created Monthly Product Catalogues
• Worked with various stakeholders to ensure adequate supply of product was available and distributed to site in time for all monthly promotions
• Responsible for the management of all Proprietary and Seasonal programs
• Assisted with all contract negotiations, Business Reviews and Presentations for existing and new Business
• Maintained product listings and delistings

Northwestern University, Chicago, Illinois, USA
Bachelor of Commerce, Marketing

Educated in Europe and Dubai at the Elementary and Secondary Level

Proficient in Microsoft Excel, Word, Power Point, Cognos PowerPlay. ODBMS and working knowledge of Access

Excellent communication and interpersonal skills, ability to work well independently and as an effective team member, well developed organizational and time management skills, able to asses, suggest, prioritize and problem solve creatively, Dedicated, self motivated with results oriented attitude